Advertising Built to Generate Business.
We don’t just launch ads and send you leads. We track what’s working, optimize your campaigns, and help turn advertising into real growth.
- Meta Ads
- Lead Generation
- Tracking
- Automation
- Optimization
- 9:14 AM
New lead
Kitchen remodel in Katy, TX
- 9:15 AM
Reply sent
Text and email, 40 seconds later
- 9:21 AM
Called back
By your team, while it's still warm
- Booked
Estimate booked
Thursday at 2:00 PM
- Hands-On Management
- Bi-Weekly Strategy Calls
- Lead Tracking
- Real Campaign Data
01 — What we do
Everything it takes to turn ad spend into booked work.
Lead Response Automation
Prospects receive a message the moment a lead form is submitted — so you respond while their interest is still high.
Pixel & Website Tracking
Meta pixel and tracking configured between your website and ad account, so every campaign can be measured, optimized, and retargeted.
ZIP Code & Service Area Targeting
Your budget focused on the exact ZIP codes and service areas where you actually want to generate business.
Creative Strategy
We review the photos, videos, and assets you already have — and tell you what to use, what to improve, and what's missing.
Meta Ad Account Setup
Account settings, business assets, permissions, tracking connections, and campaign structure — configured to advertise effectively.
Ongoing Optimization
Budget follows the data. Winning creatives get scaled, underperformers get cut, and your strategy evolves with the market.
02 — Why AAJ is different
Most agencies stop at the lead. We don’t.
Anyone can send you form fills and call it a win. Every two weeks we sit down with you and go through what actually happened inside your business — including the number most agencies never ask about.
On every bi-weekly call we go through
- How many leads your campaigns generated
- How many leads actually turned into customers
- The quality and type of leads coming in
- How each creative is performing
- Which ads produce results — and which don't
- Where your budget is spent most effectively
- 9:14 AM
New lead
Kitchen remodel in Katy, TX
- 9:15 AM
Reply sent
Text and email, 40 seconds later
Most agencies stop here
- 9:21 AM
Called back
By your team, while it's still warm
- Booked
Estimate booked
Thursday at 2:00 PM
- Every 2 weeks
Reviewed together
What closed, what didn't, and what changes next
03 — How it works
A partnership, not a set-and-forget.
- 01
Build
We prepare the advertising foundation — tracking, targeting, automation, and account structure.
- 02
Launch
Campaigns go live in the service areas that matter, with creative chosen strategically.
- 03
Optimize
We watch lead volume, lead quality, creative performance, and budget efficiency — and adjust.
- 04
Scale
Winning ads get more budget. Bi-weekly calls keep strategy aligned with real business results.
04 — Investment
No management fee until your ads are live.
Everything above — the tracking, the optimization, the bi-weekly calls where we go through what actually closed — is what the monthly fee covers. It only begins once your campaign is running, not during setup.
$2,500
One-time startup
Builds and prepares your entire advertising foundation.
$1,500
Per month, once live
Hands-on management, optimization, and bi-weekly strategy calls.
05 — Questions
Before you book.
What's included in the one-time setup?
Your entire advertising foundation: Meta ad account setup, business assets and permissions, pixel and website tracking, ZIP code and service area targeting, lead response automation, and a review of the photos and video you already have so we know what to run with.
Why does the monthly fee only start once ads are live?
Setup is work you pay for once, and it takes as long as it takes to do properly. You should not be paying a management fee during a period where there is nothing yet to manage. The monthly fee begins when your campaigns are actually running.
Is ad spend included in the management fee?
No. Advertising and media spend is paid to the advertising platform and is separate from AAJ Advertising's startup and monthly management fees. The management fee covers our work, not your media budget.
What actually happens on a bi-weekly strategy call?
We go through real numbers with you: how many leads came in, how many turned into customers, what kind of leads you are getting, how each creative is performing, which ads are producing and which are not, and where your budget is working hardest. Then we decide together what changes next.
Do I need to supply my own photos and video?
Whatever you already have is usually a good starting point, and most businesses have more usable material than they think. We review it and tell you plainly what to use, what to improve, and what is missing — rather than sending you off to produce a whole library before we can launch.
How quickly can campaigns go live?
It depends on how much of the foundation already exists — an ad account with clean tracking already in place moves faster than starting from nothing. We give you a realistic timeline on the strategy call once we have seen what you are working with.
Is there a minimum contract length?
We cover this on the discovery call. What makes sense depends on your market and how long your sales cycle runs, and we would rather talk it through with you than post a number that fits nobody.
What should I be spending on ads each month?
There is no single right answer — it depends on your service area, how competitive your market is, and what a closed customer is worth to you. We work that out with you on the discovery call before you commit to anything.